Monday, August 06, 2007

Grey Hair

Gravitas. Grey hair. How many time have you heard these terms used in describing what we needed to provide in order to create a serious client engagement.  And how many times have these ever proved to be the most important definers of success?

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Posted by: David on 08/06 at 08:10 AM
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(9) Comments • Permalink

  1. I love this idea of not taking yourself too seriously. Clients are people too, and I think that we do not take this into consideration while spending 12 hours with them a day. Client relationships are a lot easier when you can laugh together. When things get tough, you have something to fall back on. In addition, being able to laugh at things shows people that you are open and not judgmental, which in turn, allows open and honest feedback, as well as people feeling comfortable to bring their innovative ideas up with you without feeling like they will be shot down.

    Posted by Jennifer Blank  on  2007-08-06 15:05:39

  2. "Humor is the affectionate communication of insight." Leo Rosten

    Posted by Lisa Cook  on  2007-08-06 15:05:59

  3. Laughter is after all the best medicine… Great post.

    Posted by Jessica Michaels  on  2007-08-06 15:13:54

  4. I like the idea of being able to laugh with both our clients and our colleagues; it makes the relationship feel far deeper and far more personal. After all, we're in the marketing business, which tends to focus on creating a personal relationship between consumer and product - why shouldn't we have that with our clients and partners?

    Posted by dawn moser  on  2007-08-06 17:51:21

  5. as they say...LOL!!!!!!

    Posted by david sable  on  2007-08-06 18:01:12

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