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Archive for the ‘Marketing’ Category
Monday, October 19th, 2009
Millions long for immortality
- and if that doesnt trump all -- nothing does!!!!! Well said! Read more >
- Well, I don't know about immortality, but I certainly have no problem in knowing what to do on a rainy Sunday afternoon - snuggle under a blanket with a good book and of course - great music in the background Read more >
- and nothing could be more true -- add it to the list of things that if well understood and practised help immortality find you Read more >
Monday, October 12th, 2009
Are you the person who brings your significant other a blanket knowing they will be cold?
Are you the person who brings your significant other a blanket knowing they will be cold?
Have you noticed that a great waiter, in any restaurant, knows when you want service; anticipates your needs; pours and serves before you ask?
- I really thank to one who wrote this article. I have always been reading and writing texts like this in blogs. Also, I, as a daily writer, present my respects to everyone. I just watched videos like this in izlesene. I research in all areas. I think people must first research before writing.
- David Ander says: "we should really stop categorizing ourselves as hunters and/or farmers in this business". I must respectfully disagree. The processes of direct marketing are very much like fishing and hunting (acquisition), crop and livestock farming (CRM/sales/...) and livestock maintenance (retention/loyalty/...). The aspects of care, anticipation, nurture and attention are all very much a part of good farming and ...
- The skill of anticipating is not only valuable in client relations, but in marketing in general. Many successful products tapped a consumer need of which consumers weren't previously conscious (classic case = the Walkman). And while some marketing communications are necessarily reactive (customer service response), the truly business-building messages are proactive and stimulate interest or demand or purchase. Personally, ...
